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Speaking: SxSW March 16th at 11:30-12:30

25 Feb 2004 by Jason Fried

I’ll be presenting at South by Southwest in Austin, TX on March 16th at 11:30-12:30. My presentation will be called “The Three Little Things” and will cover three topics that we take very seriously when we design interfaces and think about usability here at 37signals:

1. Context & Perspective (helping people relate to physical objects online — what does “3.3 x 1.1 x .8” really mean?)
2. Setting Expectations (helping people know what comes next — something interface designers usually do a horrible job at)
3. Contingency Design (helping people get back on track when something goes wrong — hint: offer suggestions, not dead ends).

I’ll also be on hand after the presentation to discuss and demo Basecamp and sell you a shiny new copy of our book. If you see me I hope you’ll come over and say hi. See you there.

11 comments so far (Post a Comment)

25 Feb 2004 | Gary said...

Jason are involved with someone? Because I will be at SXSW this year and I would like to buy you a drink and get to know you better.

Toodles!...

25 Feb 2004 | JF said...

Flattering, Gary, but I like women.

25 Feb 2004 | Gary said...

Oh. What about Matt?

25 Feb 2004 | ML said...

I like Jason.

25 Feb 2004 | Sarah said...

I like men, and I'd actually like to get to know Gary.

25 Feb 2004 | mikes said...

texas???

27 Feb 2004 | Jerry said...

I like men, and I'd actually like to get to know Gary.

Conversion? You're thinking conversion?

27 Feb 2004 | Don Schenck said...

I like Sarah; she's hot!

27 Feb 2004 | Sarah said...

Hey thanks, Don! My loyalty can easily be bought with flattery.

12 Mar 2004 | angelday said...

Defensive Design: Why leaving comments on by default can cause serious side-tracking in your blog.

12 Mar 2004 | dansays said...

The SXSW website has your panel listed as "Three Little Thingies." I like that title better. <groucho>And judging from some of these comments, I'll bet I'm not the only one!</groucho>

Also: that has to be the most bizarre example of comment spam I have ever seen.

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