Defensive Design for the Web: How To Improve Error Messages, Help, Forms, and Other Crisis Points
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Google proves it again with Google Maps — it’s the experience, stupid. There’s no new data here, just a better experience. There’s so much more to Google Maps than just the BIG maps, but even if we just focus on that for a second it becomes clear who “gets” what people want from a map.
Here’s the default map I get when I search for our office on Yahoo Maps, MSN Maps, Mapquest and Google Maps. Is there any question about the value of design and the customer experience after seeing this comparison? Google slaps them down again.
So, where are you going for your maps next time?