Getting Real, the book 01 Mar 2006
151 comments Latest by Roland Glicks
The Getting Real book is here. It’s PDF only, 171 pages, and it’s $19.
Getting Real shows you the smarter, faster, easier way to build a successful web app. It details the business, design, programming, and marketing principles of 37signals and is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it’s a book of ideas.
To give you a taste, we’ve picked four essays to share as free samples: What is Getting Real?, Scale Later, Meetings are Toxic, and Design the Interface First. Visit the Getting Real site to get more info on who should read the book, why it’s relevant, and to see a complete table of contents. Note: We may (or may not) offer a print version at some point in the future but, in the interests of Getting Real, we wanted to get the PDF version out there now.
Also, we’ve created a Campfire chat room on Getting Real for anyone who’s interested in discussing the book or Getting Real ideas in general.