Business game en pointe

Illustration by Nate Otto

Basecamp values the long game: Staying independent, growing deliberately and building a sustainable business over time. Yet so much of the current narrative around entrepreneurship emphasizes breakneck growth, colossal investment rounds and—as Michael Lewis might say—the new new thing. As a result, there’s an entire group of businesses being left out of the conversation. We want to bring their stories to the forefront. That’s why Basecamp makes The Distance, a podcast about the old old things in business.

The Distance features narrative audio stories about independent businesses that are at least 25 years old. You can subscribe to The Distance in iTunes or via your favorite podcast app. We’ve visited a laundromat, a lip balm factory and a family farm, among others, and our latest episode centers on a 47-year-old ballet school founded by two women whose disciplined, no-frills approach to classical dance education laid the foundation for a long-running small business.

We release new episodes every two weeks and each story is around 15 minutes long, amounting to a small but potent dose of business inspiration with a deeply personal story at its core. Be sure to subscribe so you don’t miss an episode!


The Distance is a production of Basecamp. Check out the all-new Basecamp 3.