Lots of questions in yesterday’s 37signals Live chat about what’s going on with the new version of Getting Real.
So here’s the deal: The book is well underway. First draft done actually, but there’s still plenty of revising to go. (Rewriting is key after all.) We’re drawing ideas from internal conversations, posts here at SvN, presentations we’ve given, Q&A sessions like yesterday’s chat, press coverage (it’s always interesting to see how an objective party tells our story), etc. It’s a great read already and is sure to get better!
The new version is quite different than the original. Most of the content is new and the focus is different too. The first edition was for a web technology audience. This new version broadens the scope to small businesses and entrepreneurs of all kinds. Inventors, restauranteurs, clothing manufacturers, MBA students, IT workers, retailers, designers, artists, crafts makers, and tons of other people will all find value in the book.
(Note: Someone asked yesterday if people who bought the original book will get a free copy of the new one. Due to the volume of new content in this edition, the answer is no. The name may stay the same, but it’s really a different book.)
We’ve hired a literary agent to represent us and hope to finalize a deal with a publisher soon. We’re looking forward to partnering with a company that really gets it and can help bring the book to a mass audience. If you’re an interested publisher, drop Jason a note at jason at 37signals dot com (subject line: Publish Getting Real). We’ll forward your interest on to our agent.
Also, a big shoutout to Seth Godin for his help and advice re: traditional publishers and agents. His advice for authors is a great read too. (Also worth reading for aspiring authors: Secrets of book publishing I wish I had known by Mark Hurst.)
We’ll keep you posted as things progress. Stay tuned.