Photo: I really like Jeep’s text-based 7-bars…

I really like Jeep’s text-based 7-bars + headlights subject lines in their marketing emails. Fun touch.

Seen by Jason Fried on May 14 2014. There are 3 comments.

Laidlaw

on 15 May 14

Way back in the day, there was a jeep enthusiast website at olllllllo.com. I thought it was one of the most creative uses of a domain name I’d ever seen… —Mark

Eric S Kuhn

on 16 May 14

@jfried @Laidlaw love both those. Visually, I bet it really helps increase the open rates on the email, but the brand touch makes it feel more personal, less spammy

Chris

on 19 May 14

Something for http://littlebigdetails.com/ I think

This discussion is closed.

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Jason co-founded Basecamp back in 1999. He also co-authored REWORK, the New York Times bestselling book on running a "right-sized" business. Co-founded, co-authored... Can he do anything on his own?

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