We’re really having fun digging into all the useful things we can do now that our customers have 37signals IDs. The Launchpad is one of those playgrounds.

Last night we added deep links to Basecamp accounts. Deep links let you jump into an account without having to first log into the account and then choose where you want to go.

For example, deep links for Highrise let you jump right to your deals, cases, tags, tasks, or contacts. Deep links for Backpack let you jump right to your calendar, pages, reminders, or journal. And now deep links for Basecamp let you jump right to one of your five most recently accessed projects.

Here’s a video to show you how it all works: