“The conventional wisdom in our business is that you have to grow and keep moving to survive. We never grew, always stayed tiny, and it served us very well over the years, allowing us to pick and choose projects, and keeping our financial independence from our clients.”
-Stefan Sagmeister (link)

“Watching nonprogrammers trying to run software companies is like watching someone who doesn’t know how to surf trying to surf. Even if he has great advisers standing on the shore telling him what to do, he still falls off the board again and again.”
-Joel Spolsky (link)

“In the abstract, freedom of choice is desirable. But the arts, including the culinary arts, function more efficiently as dictatorships. Down with interactivity. Readers do not really want to decide what happens in the next chapter of a novel, and diners are happiest submitting to the iron will of a good chef.”
-William Grimes, former restaurant critic of The New York Times (link)

“I never think about the audience. If someone gives me a marketing report, I throw it away.”
-Wall-E creator Andrew Stanton (link)

“Content precedes design. Design in the absence of content is not design, it’s decoration.”
-Jeffrey Zeldman (link)

“Our sound is defined by what we left out and didn’t play, as much as by what we did. I think in a loose way the idea of keeping it minimal goes beyond just the music. It’s my whole approach to everything. Don’t say too much whenever possible. We’re just trying to get the most impact out of the least amount.”
-Glenn Mercer of The Feelies (link)

“Early unsuccessess shouldn’t bother anybody because it happens to absolutely everybody.”
-Philip Johnson, Architect (link)