low-hanging fruit n. The easiest task or the most readily achievable goal.

“Low hanging fruit” search results from our internal Campfire chat room:


(For sticklers, a real world reality check on “low hanging fruit”: Experienced fruit pickers actually start at the top in order to avoid harder picking and poorer fruit. And one expert says, “In the past, we had larger trees that required ladders. The new trees are ‘pedestrian’ trees that don’t require ladders. So instead of picking the low-hanging fruit, the industry has lowered the tree.”)