Some recent posts at the 37signals Product Blog:
Highrise
Why Highrise is the best way for real estate agents to manage leads
“Before Highrise, I’d used a variety of real estate specific CRMS, plugins for outlook, and everything else I could find. After I spent half a day installing, syncing, etc, the novelty would wear off and I wouldn’t use them consistently. Highrise is simple and speedy enough that it’s painless to use consistently.”
Bungalow lets you manage your Highrise task list on your iPhone
“Bungalow brings your Highrise task list to your iPhone so you can manage them on the go. Even if you are not connected to the internet you can tick tasks off, edit them and create new tasks with seamless background syncing when you’re back online.”
New Voxtopia extra lets you track your calls through your Highrise account
“With Voxtopia’s integration, you can now track all incoming & outgoing calls through your Highrise account. Voxtopia will automatically add a note to your contacts when you make a call to or receive a call by one of your contacts through Voxtopia.”
Prefinery manages software betas and integrates with Highrise
Prefinery manages betas (for webapps and desktop software) — and it integrates with Highrise. It allows customers to create a splash page, supports a sign-up form with fields and survey questions, and handles incrementally inviting users. Customers can sync their list of testers (early adopters, best customers) with Highrise via the API to track leads, conversations, etc for further down the road. Prefinery also integrates with MailChimp.